Online Marketing Strategy and Video Commercial Agency

Mustard is an award-winning Brighton-based online marketing strategy and video commercial agency with a passion for narrative-driven online content. We have the expertise, creativity and technical knowhow to create stunning and engaging adverts that we can guarantee will generate interest and sales for your brand.

Online Marketing and Video Commercial Process

CREATIVE PROCESS

We immerse ourselves in the culture, the product, and the history of your brand to hone our understanding of what your campaign needs to say, and who it needs to appeal to.

From this foundation we will have a clear insight into what kind of advertising campaign we can create and how best that commercial will drive brand awareness and customer engagement.

SHOOT THE COMMERCIAL

Once the concept has been refined and the brief created, we can then move into production.

Using our talented crew, we can create an online video commercial for any platform using the latest cinematic techniques, ensuring the perfect translation of the brief into the highest quality of branded online advert.

ADVERTISING

At Mustard we understand that seeding the content we make is as critical as creating it. We know that your media spend is paramount to you and that campaign reach is everything.

We understand this process and are able to keep track of view data, posts, tweets and social mentions so you can see what’s working and can build on your brand success in the future.

Mustard Client Success Stories

CPA	-22%
Leads	+210%
Conversion rate	+35%

Comparing 3 months after going live

CPA	-44%
Leads	+95%
Spend	+24%

Comparing 4 months after going live

CPA	-57%
Leads	+205%
Spend	+32%

Comparing 6 months after going live

Some video stats that might interest you

80^%

Video on a landing page will increase conversion rates by

49^%

Brands that use video grow their year-over-year revenue by

90^%

Amount of customers that say video helps them make buying decisions

64^%

Amount of customers say that seeing a video makes them more likely to buy

I worked with Mustard on a number of advertising campaigns for Currys PC World, Footlocker and Virgin Holidays.

They have a great understanding of the brands we work with. Mustard were excited to contribute creative ideas which we ended up using in the online video campaigns.

We have already got more dates in their diary for a number of upcoming company campaigns.

Sam Brookes

Digital Associate Director @ M&CSAATCHI PR

We’ve worked with Mustard Digital several times with outstanding results on a number of our key brands.

They interpret our briefs brilliantly, creating advertising campaigns that exceeded our expectations.

Jon and his team produced a series of short videos for Study Group brands with advertising campaigns. They interpreted the creative brief brilliantly and always went above and beyond to deliver some really exciting results for us.

Sue Damment

Creative Services Director at Study Group

I have had the pleasure of working with Mustard for three years on campaigns commissioned on behalf of the University of Brighton. In this time, I have relied on their expertise to interpret our commercial briefs into engaging videos suitable for our audience and media channels.

Mustard are incredibly easy to work with and have professional confidence, technical ability and experience to advise on how to get the best out of an online campaign.

Sarah Grant

Head of Marketing @ Silverbear

Some Happy Clients

Book us in for a chat about your advertising campaign.